Since e-commerce is the most popular business trend in our futuristic society, as most modern cities have Internet equipped and it’s such a simple process to send payments anywhere in the world via Internet connection. Whether you make stuff as a weekend hobby or you're set on making a business out of selling… You should give more control over the shop and its presentation, to make a better for business branding.
Still, it’s not wise to jump in head first without a plan of action. Whether you build your site on WordPress or another platform – using WooCommerce or without – you need to have a few essential things in place before you hang that digital “Open” sign and process your first transaction.
Here are the first steps to do with your online store as your primary goals.
► Gather email addresses - You may use some tools such as MailChimp or PHPList if you have your own hosting in order to have a EDM system.
► Gather data (form completion) - Make some freebies to convert those data into prospect leads. You can also some apps by using facebook as your prospect target.
► Increase online sales conversions - Nurture your leads into powerful information or make some promises that turn into real sales.
Now, with this little crazy things, you can now have a better communication ways to your customers. Feed them and nurture them properly, give them a great information that will drive you in a right path.